Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
K1
Kavitha 13517
VM0013517Silvermember13517@example.test · +601110013517 · Preferred outlet: OPLUMO Outlet 3
New JoinerHigh Value
Consent Status
Opted In
Points Balance
2,153
Current loyalty balance
Lifetime Spend
RM 2,692
Across 17 visits
Total Visits
17
Since 2025-09-30
Average Order Value
RM 138
Member AOV
Preferred Outlet
OPLUMO Outlet 3
Most visited location
Last Visit
86d
2026-07-15
App Status
Installed
OPLUMO App relationship
Member Status
At Risk
Silver tier
Membership & rewards
Silver member
2,153 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
CRM NoteConsider win-back offer
Recent activity
Member timeline
Win-back campaign delivered
2026-07-15 · OPLUMO Outlet 3
Outlet purchase
2026-07-03 · Member activity · RM 103.50
App session
2026-06-21 · OPLUMO Outlet 3
Points credited
2026-06-09 · Member activity · RM 117.30
Win-back campaign delivered
2026-05-28 · OPLUMO Outlet 3
Outlet purchase
2026-05-16 · Member activity · RM 131.10
Points credited
2026-05-04 · OPLUMO Outlet 3
Outlet purchase
2026-04-22 · Member activity · RM 144.90