Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
D1
Daniel 13482
VM0013482Silvermember13482@example.test · +601110013482 · Preferred outlet: OPLUMO Outlet 2
LunchNew Joiner
Consent Status
Opted In
Points Balance
1,454
Current loyalty balance
Lifetime Spend
RM 1,818
Across 14 visits
Total Visits
14
Since 2025-11-23
Average Order Value
RM 134
Member AOV
Preferred Outlet
OPLUMO Outlet 2
Most visited location
Last Visit
86d
2026-07-15
App Status
Installed
OPLUMO App relationship
Member Status
At Risk
Silver tier
Membership & rewards
Silver member
1,454 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NotePrefers weekend visits
CRM NoteConsider win-back offer
Recent activity
Member timeline
Win-back campaign delivered
2026-07-15 · OPLUMO Outlet 2
Outlet purchase
2026-07-03 · Member activity · RM 100.50
App session
2026-06-21 · OPLUMO Outlet 2
Points credited
2026-06-09 · Member activity · RM 113.90
Win-back campaign delivered
2026-05-28 · OPLUMO Outlet 2
Outlet purchase
2026-05-16 · Member activity · RM 127.30
Points credited
2026-05-04 · OPLUMO Outlet 2
Outlet purchase
2026-04-22 · Member activity · RM 140.70