Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
M1
Michelle 13475
VM0013475Silvermember13475@example.test · +601110013475 · Preferred outlet: OPLUMO Outlet 12
WeekendApp User
Consent Status
Opted Out
Points Balance
2,336
Current loyalty balance
Lifetime Spend
RM 2,920
Across 41 visits
Total Visits
41
Since 2024-09-24
Average Order Value
RM 75
Member AOV
Preferred Outlet
OPLUMO Outlet 12
Most visited location
Last Visit
25d
2026-09-14
App Status
Not Installed
OPLUMO App relationship
Member Status
Active
Silver tier
Membership & rewards
Silver member
2,336 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageExpired · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
Recent activity
Member timeline
Win-back campaign delivered
2026-09-14 · OPLUMO Outlet 12
Outlet purchase
2026-09-02 · Member activity · RM 56.25
App session
2026-08-21 · OPLUMO Outlet 12
Points credited
2026-08-09 · Member activity · RM 63.75
Win-back campaign delivered
2026-07-28 · OPLUMO Outlet 12
Outlet purchase
2026-07-16 · Member activity · RM 71.25
Points credited
2026-07-04 · OPLUMO Outlet 12
Outlet purchase
2026-06-22 · Member activity · RM 78.75