Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
A1
Arun 13420
VM0013420Silvermember13420@example.test · +601110013420 · Preferred outlet: OPLUMO Outlet 8
DeliveryBirthday Soon
Consent Status
Opted In
Points Balance
1,524
Current loyalty balance
Lifetime Spend
RM 1,906
Across 30 visits
Total Visits
30
Since 2024-12-16
Average Order Value
RM 56
Member AOV
Preferred Outlet
OPLUMO Outlet 8
Most visited location
Last Visit
140d
2026-05-22
App Status
Installed
OPLUMO App relationship
Member Status
Dormant
Silver tier
Membership & rewards
Silver member
1,524 pointsCurrent redeemable points balance.
RM10 Birthday RewardUsed · expires 2026-12-31
Free BeverageExpired · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
Recent activity
Member timeline
Win-back campaign delivered
2026-05-22 · OPLUMO Outlet 8
Outlet purchase
2026-05-10 · Member activity · RM 42.00
App session
2026-04-28 · OPLUMO Outlet 8
Points credited
2026-04-16 · Member activity · RM 47.60
Win-back campaign delivered
2026-04-04 · OPLUMO Outlet 8
Outlet purchase
2026-03-23 · Member activity · RM 53.20
Points credited
2026-03-11 · OPLUMO Outlet 8
Outlet purchase
2026-02-27 · Member activity · RM 58.80