Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
H1
Hakim 13400
VM0013400Membermember13400@example.test · +601110013400 · Preferred outlet: OPLUMO Outlet 5
High ValueWeekend
Consent Status
Opted In
Points Balance
454
Current loyalty balance
Lifetime Spend
RM 568
Across 12 visits
Total Visits
12
Since 2025-12-28
Average Order Value
RM 56
Member AOV
Preferred Outlet
OPLUMO Outlet 5
Most visited location
Last Visit
87d
2026-07-14
App Status
Installed
OPLUMO App relationship
Member Status
At Risk
Member tier
Membership & rewards
Member member
454 pointsCurrent redeemable points balance.
RM10 Birthday RewardUsed · expires 2026-12-31
Free BeverageExpired · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
CRM NoteConsider win-back offer
Recent activity
Member timeline
Win-back campaign delivered
2026-07-14 · OPLUMO Outlet 5
Outlet purchase
2026-07-02 · Member activity · RM 42.00
App session
2026-06-20 · OPLUMO Outlet 5
Points credited
2026-06-08 · Member activity · RM 47.60
Win-back campaign delivered
2026-05-27 · OPLUMO Outlet 5
Outlet purchase
2026-05-15 · Member activity · RM 53.20
Points credited
2026-05-03 · OPLUMO Outlet 5
Outlet purchase
2026-04-21 · Member activity · RM 58.80