Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
A1
Arun 13360
VM0013360Goldmember13360@example.test · +601110013360 · Preferred outlet: OPLUMO Outlet 16
High ValueWeekend
Consent Status
Opted In
Points Balance
4,353
Current loyalty balance
Lifetime Spend
RM 5,442
Across 41 visits
Total Visits
41
Since 2024-04-28
Average Order Value
RM 134
Member AOV
Preferred Outlet
OPLUMO Outlet 16
Most visited location
Last Visit
174d
2026-04-18
App Status
Installed
OPLUMO App relationship
Member Status
Dormant
Gold tier
Membership & rewards
Gold member
4,353 pointsCurrent redeemable points balance.
RM10 Birthday RewardUsed · expires 2026-12-31
Free BeverageExpired · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
Recent activity
Member timeline
Win-back campaign delivered
2026-04-18 · OPLUMO Outlet 16
Outlet purchase
2026-04-06 · Member activity · RM 100.50
App session
2026-03-25 · OPLUMO Outlet 16
Points credited
2026-03-13 · Member activity · RM 113.90
Win-back campaign delivered
2026-03-01 · OPLUMO Outlet 16
Outlet purchase
2026-02-17 · Member activity · RM 127.30
Points credited
2026-02-05 · OPLUMO Outlet 16
Outlet purchase
2026-01-24 · Member activity · RM 140.70