Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
M0
Michelle 01331
VM0001331Goldmember1331@example.test · +601110001331 · Preferred outlet: OPLUMO Outlet 6
WeekendApp User
Consent Status
Opted In
Points Balance
3,125
Current loyalty balance
Lifetime Spend
RM 3,906
Across 22 visits
Total Visits
22
Since 2025-08-14
Average Order Value
RM 145
Member AOV
Preferred Outlet
OPLUMO Outlet 6
Most visited location
Last Visit
43d
2026-08-27
App Status
Not Installed
OPLUMO App relationship
Member Status
Active
Gold tier
Membership & rewards
Gold member
3,125 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
Recent activity
Member timeline
Win-back campaign delivered
2026-08-27 · OPLUMO Outlet 6
Outlet purchase
2026-08-15 · Member activity · RM 108.75
App session
2026-08-03 · OPLUMO Outlet 6
Points credited
2026-07-22 · Member activity · RM 123.25
Win-back campaign delivered
2026-07-10 · OPLUMO Outlet 6
Outlet purchase
2026-06-28 · Member activity · RM 137.75
Points credited
2026-06-16 · OPLUMO Outlet 6
Outlet purchase
2026-06-04 · Member activity · RM 152.25