Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
K1
Kavitha 13301
VM0013301Goldmember13301@example.test · +601110013301 · Preferred outlet: OPLUMO Outlet 8
New JoinerHigh Value
Consent Status
Opted In
Points Balance
3,762
Current loyalty balance
Lifetime Spend
RM 4,703
Across 35 visits
Total Visits
35
Since 2024-11-07
Average Order Value
RM 150
Member AOV
Preferred Outlet
OPLUMO Outlet 8
Most visited location
Last Visit
89d
2026-07-12
App Status
Not Installed
OPLUMO App relationship
Member Status
At Risk
Gold tier
Membership & rewards
Gold member
3,762 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
CRM NoteConsider win-back offer
Recent activity
Member timeline
Win-back campaign delivered
2026-07-12 · OPLUMO Outlet 8
Outlet purchase
2026-06-30 · Member activity · RM 112.50
App session
2026-06-18 · OPLUMO Outlet 8
Points credited
2026-06-06 · Member activity · RM 127.50
Win-back campaign delivered
2026-05-25 · OPLUMO Outlet 8
Outlet purchase
2026-05-13 · Member activity · RM 142.50
Points credited
2026-05-01 · OPLUMO Outlet 8
Outlet purchase
2026-04-19 · Member activity · RM 157.50