Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
D1
Daniel 13290
VM0013290Platinummember13290@example.test · +601110013290 · Preferred outlet: OPLUMO Outlet 14
LunchNew Joiner
Consent Status
Opted Out
Points Balance
5,852
Current loyalty balance
Lifetime Spend
RM 7,315
Across 44 visits
Total Visits
44
Since 2024-07-05
Average Order Value
RM 144
Member AOV
Preferred Outlet
OPLUMO Outlet 14
Most visited location
Last Visit
52d
2026-08-18
App Status
Installed
OPLUMO App relationship
Member Status
At Risk
Platinum tier
Membership & rewards
Platinum member
5,852 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageExpired · expires 2026-11-30
Member notes
Relationship context
CRM NotePrefers weekend visits
CRM NoteConsider win-back offer
Recent activity
Member timeline
Win-back campaign delivered
2026-08-18 · OPLUMO Outlet 14
Outlet purchase
2026-08-06 · Member activity · RM 108.00
App session
2026-07-25 · OPLUMO Outlet 14
Points credited
2026-07-13 · Member activity · RM 122.40
Win-back campaign delivered
2026-07-01 · OPLUMO Outlet 14
Outlet purchase
2026-06-19 · Member activity · RM 136.80
Points credited
2026-06-07 · OPLUMO Outlet 14
Outlet purchase
2026-05-26 · Member activity · RM 151.20