Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
A1
Arun 13264
VM0013264Platinummember13264@example.test · +601110013264 · Preferred outlet: OPLUMO Outlet 5
High ValueWeekend
Consent Status
Opted In
Points Balance
4,847
Current loyalty balance
Lifetime Spend
RM 6,060
Across 40 visits
Total Visits
40
Since 2024-09-16
Average Order Value
RM 174
Member AOV
Preferred Outlet
OPLUMO Outlet 5
Most visited location
Last Visit
51d
2026-08-19
App Status
Not Installed
OPLUMO App relationship
Member Status
At Risk
Platinum tier
Membership & rewards
Platinum member
4,847 pointsCurrent redeemable points balance.
RM10 Birthday RewardUsed · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
CRM NoteConsider win-back offer
Recent activity
Member timeline
Win-back campaign delivered
2026-08-19 · OPLUMO Outlet 5
Outlet purchase
2026-08-07 · Member activity · RM 130.50
App session
2026-07-26 · OPLUMO Outlet 5
Points credited
2026-07-14 · Member activity · RM 147.90
Win-back campaign delivered
2026-07-02 · OPLUMO Outlet 5
Outlet purchase
2026-06-20 · Member activity · RM 165.30
Points credited
2026-06-08 · OPLUMO Outlet 5
Outlet purchase
2026-05-27 · Member activity · RM 182.70