Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
A1
Arun 13252
VM0013252Silvermember13252@example.test · +601110013252 · Preferred outlet: OPLUMO Outlet 10
DeliveryBirthday Soon
Consent Status
Opted In
Points Balance
1,123
Current loyalty balance
Lifetime Spend
RM 1,405
Across 10 visits
Total Visits
10
Since 2026-02-20
Average Order Value
RM 114
Member AOV
Preferred Outlet
OPLUMO Outlet 10
Most visited location
Last Visit
69d
2026-08-01
App Status
Installed
OPLUMO App relationship
Member Status
At Risk
Silver tier
Membership & rewards
Silver member
1,123 pointsCurrent redeemable points balance.
RM10 Birthday RewardUsed · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
CRM NoteConsider win-back offer
Recent activity
Member timeline
Win-back campaign delivered
2026-08-01 · OPLUMO Outlet 10
Outlet purchase
2026-07-20 · Member activity · RM 85.50
App session
2026-07-08 · OPLUMO Outlet 10
Points credited
2026-06-26 · Member activity · RM 96.90
Win-back campaign delivered
2026-06-14 · OPLUMO Outlet 10
Outlet purchase
2026-06-02 · Member activity · RM 108.30
Points credited
2026-05-21 · OPLUMO Outlet 10
Outlet purchase
2026-05-09 · Member activity · RM 119.70