Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
ML
Mei Ling 13251
VM0013251Silvermember13251@example.test · +601110013251 · Preferred outlet: OPLUMO Outlet 9
WeekendApp User
Consent Status
Opted Out
Points Balance
1,514
Current loyalty balance
Lifetime Spend
RM 1,893
Across 21 visits
Total Visits
21
Since 2025-09-23
Average Order Value
RM 75
Member AOV
Preferred Outlet
OPLUMO Outlet 9
Most visited location
Last Visit
21d
2026-09-18
App Status
Not Installed
OPLUMO App relationship
Member Status
Active
Silver tier
Membership & rewards
Silver member
1,514 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NotePrefers weekend visits
Recent activity
Member timeline
Win-back campaign delivered
2026-09-18 · OPLUMO Outlet 9
Outlet purchase
2026-09-06 · Member activity · RM 56.25
App session
2026-08-25 · OPLUMO Outlet 9
Points credited
2026-08-13 · Member activity · RM 63.75
Win-back campaign delivered
2026-08-01 · OPLUMO Outlet 9
Outlet purchase
2026-07-20 · Member activity · RM 71.25
Points credited
2026-07-08 · OPLUMO Outlet 9
Outlet purchase
2026-06-26 · Member activity · RM 78.75