Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
ML
Mei Ling 01323
VM0001323Goldmember1323@example.test · +601110001323 · Preferred outlet: OPLUMO Outlet 15
WeekendApp User
Consent Status
Opted In
Points Balance
3,882
Current loyalty balance
Lifetime Spend
RM 4,853
Across 28 visits
Total Visits
28
Since 2025-05-02
Average Order Value
RM 148
Member AOV
Preferred Outlet
OPLUMO Outlet 15
Most visited location
Last Visit
39d
2026-08-31
App Status
Installed
OPLUMO App relationship
Member Status
Active
Gold tier
Membership & rewards
Gold member
3,882 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NotePrefers weekend visits
Recent activity
Member timeline
Win-back campaign delivered
2026-08-31 · OPLUMO Outlet 15
Outlet purchase
2026-08-19 · Member activity · RM 111.00
App session
2026-08-07 · OPLUMO Outlet 15
Points credited
2026-07-26 · Member activity · RM 125.80
Win-back campaign delivered
2026-07-14 · OPLUMO Outlet 15
Outlet purchase
2026-07-02 · Member activity · RM 140.60
Points credited
2026-06-20 · OPLUMO Outlet 15
Outlet purchase
2026-06-08 · Member activity · RM 155.40