Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
D1
Daniel 13218
VM0013218Silvermember13218@example.test · +601110013218 · Preferred outlet: OPLUMO Outlet 10
LunchNew Joiner
Consent Status
Opted In
Points Balance
990
Current loyalty balance
Lifetime Spend
RM 1,238
Across 9 visits
Total Visits
9
Since 2026-02-27
Average Order Value
RM 132
Member AOV
Preferred Outlet
OPLUMO Outlet 10
Most visited location
Last Visit
80d
2026-07-21
App Status
Not Installed
OPLUMO App relationship
Member Status
At Risk
Silver tier
Membership & rewards
Silver member
990 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NotePrefers weekend visits
CRM NoteConsider win-back offer
Recent activity
Member timeline
Win-back campaign delivered
2026-07-21 · OPLUMO Outlet 10
Outlet purchase
2026-07-09 · Member activity · RM 99.00
App session
2026-06-27 · OPLUMO Outlet 10
Points credited
2026-06-15 · Member activity · RM 112.20
Win-back campaign delivered
2026-06-03 · OPLUMO Outlet 10
Outlet purchase
2026-05-22 · Member activity · RM 125.40
Points credited
2026-05-10 · OPLUMO Outlet 10
Outlet purchase
2026-04-28 · Member activity · RM 138.60