Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
K1
Kavitha 13217
VM0013217Silvermember13217@example.test · +601110013217 · Preferred outlet: OPLUMO Outlet 9
FamilyDelivery
Consent Status
Opted In
Points Balance
1,788
Current loyalty balance
Lifetime Spend
RM 2,236
Across 16 visits
Total Visits
16
Since 2025-11-10
Average Order Value
RM 144
Member AOV
Preferred Outlet
OPLUMO Outlet 9
Most visited location
Last Visit
63d
2026-08-07
App Status
Installed
OPLUMO App relationship
Member Status
At Risk
Silver tier
Membership & rewards
Silver member
1,788 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
CRM NoteConsider win-back offer
Recent activity
Member timeline
Win-back campaign delivered
2026-08-07 · OPLUMO Outlet 9
Outlet purchase
2026-07-26 · Member activity · RM 108.00
App session
2026-07-14 · OPLUMO Outlet 9
Points credited
2026-07-02 · Member activity · RM 122.40
Win-back campaign delivered
2026-06-20 · OPLUMO Outlet 9
Outlet purchase
2026-06-08 · Member activity · RM 136.80
Points credited
2026-05-27 · OPLUMO Outlet 9
Outlet purchase
2026-05-15 · Member activity · RM 151.20