Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
A1
Arun 13180
VM0013180Silvermember13180@example.test · +601110013180 · Preferred outlet: OPLUMO Outlet 6
DeliveryBirthday Soon
Consent Status
Opted In
Points Balance
1,583
Current loyalty balance
Lifetime Spend
RM 1,979
Across 16 visits
Total Visits
16
Since 2025-11-26
Average Order Value
RM 128
Member AOV
Preferred Outlet
OPLUMO Outlet 6
Most visited location
Last Visit
47d
2026-08-23
App Status
Not Installed
OPLUMO App relationship
Member Status
At Risk
Silver tier
Membership & rewards
Silver member
1,583 pointsCurrent redeemable points balance.
RM10 Birthday RewardUsed · expires 2026-12-31
Free BeverageExpired · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
CRM NoteConsider win-back offer
Recent activity
Member timeline
Win-back campaign delivered
2026-08-23 · OPLUMO Outlet 6
Outlet purchase
2026-08-11 · Member activity · RM 96.00
App session
2026-07-30 · OPLUMO Outlet 6
Points credited
2026-07-18 · Member activity · RM 108.80
Win-back campaign delivered
2026-07-06 · OPLUMO Outlet 6
Outlet purchase
2026-06-24 · Member activity · RM 121.60
Points credited
2026-06-12 · OPLUMO Outlet 6
Outlet purchase
2026-05-31 · Member activity · RM 134.40