Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
WJ
Wei Jian 13154
VM0013154Goldmember13154@example.test · +601110013154 · Preferred outlet: OPLUMO Outlet 14
LunchNew Joiner
Consent Status
Opted In
Points Balance
3,964
Current loyalty balance
Lifetime Spend
RM 4,956
Across 30 visits
Total Visits
30
Since 2024-12-06
Average Order Value
RM 144
Member AOV
Preferred Outlet
OPLUMO Outlet 14
Most visited location
Last Visit
150d
2026-05-12
App Status
Installed
OPLUMO App relationship
Member Status
Dormant
Gold tier
Membership & rewards
Gold member
3,964 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
Recent activity
Member timeline
Win-back campaign delivered
2026-05-12 · OPLUMO Outlet 14
Outlet purchase
2026-04-30 · Member activity · RM 108.00
App session
2026-04-18 · OPLUMO Outlet 14
Points credited
2026-04-06 · Member activity · RM 122.40
Win-back campaign delivered
2026-03-25 · OPLUMO Outlet 14
Outlet purchase
2026-03-13 · Member activity · RM 136.80
Points credited
2026-03-01 · OPLUMO Outlet 14
Outlet purchase
2026-02-17 · Member activity · RM 151.20