HD
HongdaFounder
Members · Customer 360

Customer 360

A complete view of this member's profile, value, behaviour and engagement across all outlets.

N1

Nurul 13125

VM0013125Silver

member13125@example.test · +601110013125 · Preferred outlet: OPLUMO Outlet 2

New JoinerHigh Value
Consent Status
Opted In
Points Balance
1,407
Current loyalty balance
Lifetime Spend
RM 1,759
Across 20 visits
Total Visits
20
Since 2025-05-31
Average Order Value
RM 109
Member AOV
Preferred Outlet
OPLUMO Outlet 2
Most visited location
Last Visit
154d
2026-05-08
App Status
Installed
OPLUMO App relationship
Member Status
Dormant
Silver tier
Membership & rewards

Silver member

★
1,407 pointsCurrent redeemable points balance.
%
RM10 Birthday RewardAvailable · expires 2026-12-31
%
Free BeverageExpired · expires 2026-11-30
Member notes

Relationship context

N
CRM NotePrefers weekend visits
Recent activity

Member timeline

Win-back campaign delivered
2026-05-08 · OPLUMO Outlet 2
Outlet purchase
2026-04-26 · Member activity · RM 81.75
App session
2026-04-14 · OPLUMO Outlet 2
Points credited
2026-04-02 · Member activity · RM 92.65
Win-back campaign delivered
2026-03-21 · OPLUMO Outlet 2
Outlet purchase
2026-03-09 · Member activity · RM 103.55
Points credited
2026-02-25 · OPLUMO Outlet 2
Outlet purchase
2026-02-13 · Member activity · RM 114.45