Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
A1
Arun 13120
VM0013120Silvermember13120@example.test · +601110013120 · Preferred outlet: OPLUMO Outlet 14
High ValueWeekend
Consent Status
Opted In
Points Balance
1,168
Current loyalty balance
Lifetime Spend
RM 1,460
Across 17 visits
Total Visits
17
Since 2025-08-21
Average Order Value
RM 80
Member AOV
Preferred Outlet
OPLUMO Outlet 14
Most visited location
Last Visit
126d
2026-06-05
App Status
Not Installed
OPLUMO App relationship
Member Status
Dormant
Silver tier
Membership & rewards
Silver member
1,168 pointsCurrent redeemable points balance.
RM10 Birthday RewardUsed · expires 2026-12-31
Free BeverageExpired · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
Recent activity
Member timeline
Win-back campaign delivered
2026-06-05 · OPLUMO Outlet 14
Outlet purchase
2026-05-24 · Member activity · RM 60.00
App session
2026-05-12 · OPLUMO Outlet 14
Points credited
2026-04-30 · Member activity · RM 68.00
Win-back campaign delivered
2026-04-18 · OPLUMO Outlet 14
Outlet purchase
2026-04-06 · Member activity · RM 76.00
Points credited
2026-03-25 · OPLUMO Outlet 14
Outlet purchase
2026-03-13 · Member activity · RM 84.00