Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
WJ
Wei Jian 13106
VM0013106Membermember13106@example.test · +601110013106 · Preferred outlet: OPLUMO Outlet 17
LunchNew Joiner
Consent Status
Opted Out
Points Balance
478
Current loyalty balance
Lifetime Spend
RM 599
Across 11 visits
Total Visits
11
Since 2026-02-11
Average Order Value
RM 66
Member AOV
Preferred Outlet
OPLUMO Outlet 17
Most visited location
Last Visit
60d
2026-08-10
App Status
Not Installed
OPLUMO App relationship
Member Status
At Risk
Member tier
Membership & rewards
Member member
478 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
CRM NoteConsider win-back offer
Recent activity
Member timeline
Win-back campaign delivered
2026-08-10 · OPLUMO Outlet 17
Outlet purchase
2026-07-29 · Member activity · RM 49.50
App session
2026-07-17 · OPLUMO Outlet 17
Points credited
2026-07-05 · Member activity · RM 56.10
Win-back campaign delivered
2026-06-23 · OPLUMO Outlet 17
Outlet purchase
2026-06-11 · Member activity · RM 62.70
Points credited
2026-05-30 · OPLUMO Outlet 17
Outlet purchase
2026-05-18 · Member activity · RM 69.30