Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
A1
Arun 13072
VM0013072Silvermember13072@example.test · +601110013072 · Preferred outlet: OPLUMO Outlet 17
High ValueWeekend
Consent Status
Opted In
Points Balance
1,152
Current loyalty balance
Lifetime Spend
RM 1,441
Across 9 visits
Total Visits
9
Since 2026-04-03
Average Order Value
RM 156
Member AOV
Preferred Outlet
OPLUMO Outlet 17
Most visited location
Last Visit
45d
2026-08-25
App Status
Installed
OPLUMO App relationship
Member Status
At Risk
Silver tier
Membership & rewards
Silver member
1,152 pointsCurrent redeemable points balance.
RM10 Birthday RewardUsed · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
CRM NoteConsider win-back offer
Recent activity
Member timeline
Win-back campaign delivered
2026-08-25 · OPLUMO Outlet 17
Outlet purchase
2026-08-13 · Member activity · RM 117.00
App session
2026-08-01 · OPLUMO Outlet 17
Points credited
2026-07-20 · Member activity · RM 132.60
Win-back campaign delivered
2026-07-08 · OPLUMO Outlet 17
Outlet purchase
2026-06-26 · Member activity · RM 148.20
Points credited
2026-06-14 · OPLUMO Outlet 17
Outlet purchase
2026-06-02 · Member activity · RM 163.80