Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
A1
Arun 13060
VM0013060Goldmember13060@example.test · +601110013060 · Preferred outlet: OPLUMO Outlet 5
DeliveryBirthday Soon
Consent Status
Opted Out
Points Balance
2,648
Current loyalty balance
Lifetime Spend
RM 3,310
Across 28 visits
Total Visits
28
Since 2025-03-18
Average Order Value
RM 126
Member AOV
Preferred Outlet
OPLUMO Outlet 5
Most visited location
Last Visit
84d
2026-07-17
App Status
Not Installed
OPLUMO App relationship
Member Status
At Risk
Gold tier
Membership & rewards
Gold member
2,648 pointsCurrent redeemable points balance.
RM10 Birthday RewardUsed · expires 2026-12-31
Free BeverageExpired · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
CRM NoteConsider win-back offer
Recent activity
Member timeline
Win-back campaign delivered
2026-07-17 · OPLUMO Outlet 5
Outlet purchase
2026-07-05 · Member activity · RM 94.50
App session
2026-06-23 · OPLUMO Outlet 5
Points credited
2026-06-11 · Member activity · RM 107.10
Win-back campaign delivered
2026-05-30 · OPLUMO Outlet 5
Outlet purchase
2026-05-18 · Member activity · RM 119.70
Points credited
2026-05-06 · OPLUMO Outlet 5
Outlet purchase
2026-04-24 · Member activity · RM 132.30