Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
A0
Arun 01300
VM0001300Goldmember1300@example.test · +601110001300 · Preferred outlet: OPLUMO Outlet 9
DeliveryBirthday Soon
Consent Status
Opted In
Points Balance
2,469
Current loyalty balance
Lifetime Spend
RM 3,087
Across 24 visits
Total Visits
24
Since 2025-06-10
Average Order Value
RM 165
Member AOV
Preferred Outlet
OPLUMO Outlet 9
Most visited location
Last Visit
72d
2026-07-29
App Status
Not Installed
OPLUMO App relationship
Member Status
At Risk
Gold tier
Membership & rewards
Gold member
2,469 pointsCurrent redeemable points balance.
RM10 Birthday RewardUsed · expires 2026-12-31
Free BeverageExpired · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
CRM NoteConsider win-back offer
Recent activity
Member timeline
Win-back campaign delivered
2026-07-29 · OPLUMO Outlet 9
Outlet purchase
2026-07-17 · Member activity · RM 123.75
App session
2026-07-05 · OPLUMO Outlet 9
Points credited
2026-06-23 · Member activity · RM 140.25
Win-back campaign delivered
2026-06-11 · OPLUMO Outlet 9
Outlet purchase
2026-05-30 · Member activity · RM 156.75
Points credited
2026-05-18 · OPLUMO Outlet 9
Outlet purchase
2026-05-06 · Member activity · RM 173.25