Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
WJ
Wei Jian 01298
VM0001298Membermember1298@example.test · +601110001298 · Preferred outlet: OPLUMO Outlet 7
LunchNew Joiner
Consent Status
Opted In
Points Balance
723
Current loyalty balance
Lifetime Spend
RM 905
Across 9 visits
Total Visits
9
Since 2026-02-22
Average Order Value
RM 90
Member AOV
Preferred Outlet
OPLUMO Outlet 7
Most visited location
Last Visit
85d
2026-07-16
App Status
Installed
OPLUMO App relationship
Member Status
At Risk
Member tier
Membership & rewards
Member member
723 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
CRM NoteConsider win-back offer
Recent activity
Member timeline
Win-back campaign delivered
2026-07-16 · OPLUMO Outlet 7
Outlet purchase
2026-07-04 · Member activity · RM 67.50
App session
2026-06-22 · OPLUMO Outlet 7
Points credited
2026-06-10 · Member activity · RM 76.50
Win-back campaign delivered
2026-05-29 · OPLUMO Outlet 7
Outlet purchase
2026-05-17 · Member activity · RM 85.50
Points credited
2026-05-05 · OPLUMO Outlet 7
Outlet purchase
2026-04-23 · Member activity · RM 94.50