Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
K1
Kavitha 12977
VM0012977Membermember12977@example.test · +601110012977 · Preferred outlet: OPLUMO Outlet 7
FamilyDelivery
Consent Status
Opted In
Points Balance
324
Current loyalty balance
Lifetime Spend
RM 406
Across 6 visits
Total Visits
6
Since 2026-04-15
Average Order Value
RM 72
Member AOV
Preferred Outlet
OPLUMO Outlet 7
Most visited location
Last Visit
87d
2026-07-14
App Status
Installed
OPLUMO App relationship
Member Status
At Risk
Member tier
Membership & rewards
Member member
324 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
CRM NoteConsider win-back offer
Recent activity
Member timeline
Win-back campaign delivered
2026-07-14 · OPLUMO Outlet 7
Outlet purchase
2026-07-02 · Member activity · RM 54.00
App session
2026-06-20 · OPLUMO Outlet 7
Points credited
2026-06-08 · Member activity · RM 61.20
Win-back campaign delivered
2026-05-27 · OPLUMO Outlet 7
Outlet purchase
2026-05-15 · Member activity · RM 68.40
Points credited
2026-05-03 · OPLUMO Outlet 7
Outlet purchase
2026-04-21 · Member activity · RM 75.60