Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
WJ
Wei Jian 12974
VM0012974Platinummember12974@example.test · +601110012974 · Preferred outlet: OPLUMO Outlet 4
App UserFamily
Consent Status
Opted In
Points Balance
5,180
Current loyalty balance
Lifetime Spend
RM 6,476
Across 35 visits
Total Visits
35
Since 2024-09-02
Average Order Value
RM 154
Member AOV
Preferred Outlet
OPLUMO Outlet 4
Most visited location
Last Visit
155d
2026-05-07
App Status
Installed
OPLUMO App relationship
Member Status
Dormant
Platinum tier
Membership & rewards
Platinum member
5,180 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
Recent activity
Member timeline
Win-back campaign delivered
2026-05-07 · OPLUMO Outlet 4
Outlet purchase
2026-04-25 · Member activity · RM 115.50
App session
2026-04-13 · OPLUMO Outlet 4
Points credited
2026-04-01 · Member activity · RM 130.90
Win-back campaign delivered
2026-03-20 · OPLUMO Outlet 4
Outlet purchase
2026-03-08 · Member activity · RM 146.30
Points credited
2026-02-24 · OPLUMO Outlet 4
Outlet purchase
2026-02-12 · Member activity · RM 161.70