Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
A1
Aiman 12960
VM0012960Platinummember12960@example.test · +601110012960 · Preferred outlet: OPLUMO Outlet 7
High ValueWeekend
Consent Status
Opted In
Points Balance
5,630
Current loyalty balance
Lifetime Spend
RM 7,038
Across 36 visits
Total Visits
36
Since 2024-09-25
Average Order Value
RM 163
Member AOV
Preferred Outlet
OPLUMO Outlet 7
Most visited location
Last Visit
114d
2026-06-17
App Status
Not Installed
OPLUMO App relationship
Member Status
Dormant
Platinum tier
Membership & rewards
Platinum member
5,630 pointsCurrent redeemable points balance.
RM10 Birthday RewardUsed · expires 2026-12-31
Free BeverageExpired · expires 2026-11-30
Member notes
Relationship context
CRM NotePrefers weekend visits
Recent activity
Member timeline
Win-back campaign delivered
2026-06-17 · OPLUMO Outlet 7
Outlet purchase
2026-06-05 · Member activity · RM 122.25
App session
2026-05-24 · OPLUMO Outlet 7
Points credited
2026-05-12 · Member activity · RM 138.55
Win-back campaign delivered
2026-04-30 · OPLUMO Outlet 7
Outlet purchase
2026-04-18 · Member activity · RM 154.85
Points credited
2026-04-06 · OPLUMO Outlet 7
Outlet purchase
2026-03-25 · Member activity · RM 171.15