Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
A1
Arun 12952
VM0012952Goldmember12952@example.test · +601110012952 · Preferred outlet: OPLUMO Outlet 16
High ValueWeekend
Consent Status
Opted In
Points Balance
2,409
Current loyalty balance
Lifetime Spend
RM 3,012
Across 22 visits
Total Visits
22
Since 2025-04-30
Average Order Value
RM 121
Member AOV
Preferred Outlet
OPLUMO Outlet 16
Most visited location
Last Visit
149d
2026-05-13
App Status
Installed
OPLUMO App relationship
Member Status
Dormant
Gold tier
Membership & rewards
Gold member
2,409 pointsCurrent redeemable points balance.
RM10 Birthday RewardUsed · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
Recent activity
Member timeline
Win-back campaign delivered
2026-05-13 · OPLUMO Outlet 16
Outlet purchase
2026-05-01 · Member activity · RM 90.75
App session
2026-04-19 · OPLUMO Outlet 16
Points credited
2026-04-07 · Member activity · RM 102.85
Win-back campaign delivered
2026-03-26 · OPLUMO Outlet 16
Outlet purchase
2026-03-14 · Member activity · RM 114.95
Points credited
2026-03-02 · OPLUMO Outlet 16
Outlet purchase
2026-02-18 · Member activity · RM 127.05