Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
A1
Arun 12916
VM0012916Goldmember12916@example.test · +601110012916 · Preferred outlet: OPLUMO Outlet 14
DeliveryBirthday Soon
Consent Status
Opted In
Points Balance
3,016
Current loyalty balance
Lifetime Spend
RM 3,770
Across 27 visits
Total Visits
27
Since 2025-01-06
Average Order Value
RM 151
Member AOV
Preferred Outlet
OPLUMO Outlet 14
Most visited location
Last Visit
173d
2026-04-19
App Status
Installed
OPLUMO App relationship
Member Status
Dormant
Gold tier
Membership & rewards
Gold member
3,016 pointsCurrent redeemable points balance.
RM10 Birthday RewardUsed · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
Recent activity
Member timeline
Win-back campaign delivered
2026-04-19 · OPLUMO Outlet 14
Outlet purchase
2026-04-07 · Member activity · RM 113.25
App session
2026-03-26 · OPLUMO Outlet 14
Points credited
2026-03-14 · Member activity · RM 128.35
Win-back campaign delivered
2026-03-02 · OPLUMO Outlet 14
Outlet purchase
2026-02-18 · Member activity · RM 143.45
Points credited
2026-02-06 · OPLUMO Outlet 14
Outlet purchase
2026-01-25 · Member activity · RM 158.55