Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
A1
Arun 12904
VM0012904Silvermember12904@example.test · +601110012904 · Preferred outlet: OPLUMO Outlet 2
High ValueWeekend
Consent Status
Opted In
Points Balance
1,370
Current loyalty balance
Lifetime Spend
RM 1,714
Across 29 visits
Total Visits
29
Since 2025-01-09
Average Order Value
RM 56
Member AOV
Preferred Outlet
OPLUMO Outlet 2
Most visited location
Last Visit
134d
2026-05-28
App Status
Installed
OPLUMO App relationship
Member Status
Dormant
Silver tier
Membership & rewards
Silver member
1,370 pointsCurrent redeemable points balance.
RM10 Birthday RewardUsed · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
Recent activity
Member timeline
Win-back campaign delivered
2026-05-28 · OPLUMO Outlet 2
Outlet purchase
2026-05-16 · Member activity · RM 42.00
App session
2026-05-04 · OPLUMO Outlet 2
Points credited
2026-04-22 · Member activity · RM 47.60
Win-back campaign delivered
2026-04-10 · OPLUMO Outlet 2
Outlet purchase
2026-03-29 · Member activity · RM 53.20
Points credited
2026-03-17 · OPLUMO Outlet 2
Outlet purchase
2026-03-05 · Member activity · RM 58.80