Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
N1
Nurul 12897
VM0012897Silvermember12897@example.test · +601110012897 · Preferred outlet: OPLUMO Outlet 12
FamilyDelivery
Consent Status
Opted In
Points Balance
2,170
Current loyalty balance
Lifetime Spend
RM 2,713
Across 28 visits
Total Visits
28
Since 2025-02-18
Average Order Value
RM 115
Member AOV
Preferred Outlet
OPLUMO Outlet 12
Most visited location
Last Visit
112d
2026-06-19
App Status
Not Installed
OPLUMO App relationship
Member Status
Dormant
Silver tier
Membership & rewards
Silver member
2,170 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NotePrefers weekend visits
Recent activity
Member timeline
Win-back campaign delivered
2026-06-19 · OPLUMO Outlet 12
Outlet purchase
2026-06-07 · Member activity · RM 86.25
App session
2026-05-26 · OPLUMO Outlet 12
Points credited
2026-05-14 · Member activity · RM 97.75
Win-back campaign delivered
2026-05-02 · OPLUMO Outlet 12
Outlet purchase
2026-04-20 · Member activity · RM 109.25
Points credited
2026-04-08 · OPLUMO Outlet 12
Outlet purchase
2026-03-27 · Member activity · RM 120.75