Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
A1
Arun 12856
VM0012856Goldmember12856@example.test · +601110012856 · Preferred outlet: OPLUMO Outlet 5
High ValueWeekend
Consent Status
Opted In
Points Balance
2,796
Current loyalty balance
Lifetime Spend
RM 3,496
Across 27 visits
Total Visits
27
Since 2025-01-24
Average Order Value
RM 159
Member AOV
Preferred Outlet
OPLUMO Outlet 5
Most visited location
Last Visit
155d
2026-05-07
App Status
Installed
OPLUMO App relationship
Member Status
Dormant
Gold tier
Membership & rewards
Gold member
2,796 pointsCurrent redeemable points balance.
RM10 Birthday RewardUsed · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
Recent activity
Member timeline
Win-back campaign delivered
2026-05-07 · OPLUMO Outlet 5
Outlet purchase
2026-04-25 · Member activity · RM 119.25
App session
2026-04-13 · OPLUMO Outlet 5
Points credited
2026-04-01 · Member activity · RM 135.15
Win-back campaign delivered
2026-03-20 · OPLUMO Outlet 5
Outlet purchase
2026-03-08 · Member activity · RM 151.05
Points credited
2026-02-24 · OPLUMO Outlet 5
Outlet purchase
2026-02-12 · Member activity · RM 166.95