Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
S1
Sarah 12835
VM0012835Silvermember12835@example.test · +601110012835 · Preferred outlet: OPLUMO Outlet 1
WeekendApp User
Consent Status
Opted In
Points Balance
2,051
Current loyalty balance
Lifetime Spend
RM 2,564
Across 14 visits
Total Visits
14
Since 2025-11-04
Average Order Value
RM 158
Member AOV
Preferred Outlet
OPLUMO Outlet 1
Most visited location
Last Visit
105d
2026-06-26
App Status
Installed
OPLUMO App relationship
Member Status
Dormant
Silver tier
Membership & rewards
Silver member
2,051 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageExpired · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
Recent activity
Member timeline
Win-back campaign delivered
2026-06-26 · OPLUMO Outlet 1
Outlet purchase
2026-06-14 · Member activity · RM 118.50
App session
2026-06-02 · OPLUMO Outlet 1
Points credited
2026-05-21 · Member activity · RM 134.30
Win-back campaign delivered
2026-05-09 · OPLUMO Outlet 1
Outlet purchase
2026-04-27 · Member activity · RM 150.10
Points credited
2026-04-15 · OPLUMO Outlet 1
Outlet purchase
2026-04-03 · Member activity · RM 165.90