Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
K1
Kavitha 12821
VM0012821Silvermember12821@example.test · +601110012821 · Preferred outlet: OPLUMO Outlet 4
New JoinerHigh Value
Consent Status
Opted In
Points Balance
2,090
Current loyalty balance
Lifetime Spend
RM 2,613
Across 25 visits
Total Visits
25
Since 2025-04-19
Average Order Value
RM 104
Member AOV
Preferred Outlet
OPLUMO Outlet 4
Most visited location
Last Visit
106d
2026-06-25
App Status
Not Installed
OPLUMO App relationship
Member Status
Dormant
Silver tier
Membership & rewards
Silver member
2,090 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
Recent activity
Member timeline
Win-back campaign delivered
2026-06-25 · OPLUMO Outlet 4
Outlet purchase
2026-06-13 · Member activity · RM 78.00
App session
2026-06-01 · OPLUMO Outlet 4
Points credited
2026-05-20 · Member activity · RM 88.40
Win-back campaign delivered
2026-05-08 · OPLUMO Outlet 4
Outlet purchase
2026-04-26 · Member activity · RM 98.80
Points credited
2026-04-14 · OPLUMO Outlet 4
Outlet purchase
2026-04-02 · Member activity · RM 109.20