Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
H1
Hakim 12800
VM0012800Goldmember12800@example.test · +601110012800 · Preferred outlet: OPLUMO Outlet 17
High ValueWeekend
Consent Status
Opted Out
Points Balance
3,162
Current loyalty balance
Lifetime Spend
RM 3,953
Across 30 visits
Total Visits
30
Since 2025-02-07
Average Order Value
RM 115
Member AOV
Preferred Outlet
OPLUMO Outlet 17
Most visited location
Last Visit
87d
2026-07-14
App Status
Installed
OPLUMO App relationship
Member Status
At Risk
Gold tier
Membership & rewards
Gold member
3,162 pointsCurrent redeemable points balance.
RM10 Birthday RewardUsed · expires 2026-12-31
Free BeverageExpired · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
CRM NoteConsider win-back offer
Recent activity
Member timeline
Win-back campaign delivered
2026-07-14 · OPLUMO Outlet 17
Outlet purchase
2026-07-02 · Member activity · RM 86.25
App session
2026-06-20 · OPLUMO Outlet 17
Points credited
2026-06-08 · Member activity · RM 97.75
Win-back campaign delivered
2026-05-27 · OPLUMO Outlet 17
Outlet purchase
2026-05-15 · Member activity · RM 109.25
Points credited
2026-05-03 · OPLUMO Outlet 17
Outlet purchase
2026-04-21 · Member activity · RM 120.75