Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
WJ
Wei Jian 12794
VM0012794Silvermember12794@example.test · +601110012794 · Preferred outlet: OPLUMO Outlet 11
LunchNew Joiner
Consent Status
Opted In
Points Balance
2,178
Current loyalty balance
Lifetime Spend
RM 2,723
Across 17 visits
Total Visits
17
Since 2025-08-02
Average Order Value
RM 153
Member AOV
Preferred Outlet
OPLUMO Outlet 11
Most visited location
Last Visit
145d
2026-05-17
App Status
Installed
OPLUMO App relationship
Member Status
Dormant
Silver tier
Membership & rewards
Silver member
2,178 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
Recent activity
Member timeline
Win-back campaign delivered
2026-05-17 · OPLUMO Outlet 11
Outlet purchase
2026-05-05 · Member activity · RM 114.75
App session
2026-04-23 · OPLUMO Outlet 11
Points credited
2026-04-11 · Member activity · RM 130.05
Win-back campaign delivered
2026-03-30 · OPLUMO Outlet 11
Outlet purchase
2026-03-18 · Member activity · RM 145.35
Points credited
2026-03-06 · OPLUMO Outlet 11
Outlet purchase
2026-02-22 · Member activity · RM 160.65