Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
A1
Arun 12784
VM0012784Goldmember12784@example.test · +601110012784 · Preferred outlet: OPLUMO Outlet 1
High ValueWeekend
Consent Status
Opted In
Points Balance
3,381
Current loyalty balance
Lifetime Spend
RM 4,227
Across 42 visits
Total Visits
42
Since 2024-04-21
Average Order Value
RM 130
Member AOV
Preferred Outlet
OPLUMO Outlet 1
Most visited location
Last Visit
163d
2026-04-29
App Status
Not Installed
OPLUMO App relationship
Member Status
Dormant
Gold tier
Membership & rewards
Gold member
3,381 pointsCurrent redeemable points balance.
RM10 Birthday RewardUsed · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
Recent activity
Member timeline
Win-back campaign delivered
2026-04-29 · OPLUMO Outlet 1
Outlet purchase
2026-04-17 · Member activity · RM 97.50
App session
2026-04-05 · OPLUMO Outlet 1
Points credited
2026-03-24 · Member activity · RM 110.50
Win-back campaign delivered
2026-03-12 · OPLUMO Outlet 1
Outlet purchase
2026-02-28 · Member activity · RM 123.50
Points credited
2026-02-16 · OPLUMO Outlet 1
Outlet purchase
2026-02-04 · Member activity · RM 136.50