Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
A1
Arun 12772
VM0012772Platinummember12772@example.test · +601110012772 · Preferred outlet: OPLUMO Outlet 6
DeliveryBirthday Soon
Consent Status
Opted In
Points Balance
4,919
Current loyalty balance
Lifetime Spend
RM 6,149
Across 40 visits
Total Visits
40
Since 2024-06-11
Average Order Value
RM 164
Member AOV
Preferred Outlet
OPLUMO Outlet 6
Most visited location
Last Visit
148d
2026-05-14
App Status
Installed
OPLUMO App relationship
Member Status
Dormant
Platinum tier
Membership & rewards
Platinum member
4,919 pointsCurrent redeemable points balance.
RM10 Birthday RewardUsed · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
Recent activity
Member timeline
Win-back campaign delivered
2026-05-14 · OPLUMO Outlet 6
Outlet purchase
2026-05-02 · Member activity · RM 123.00
App session
2026-04-20 · OPLUMO Outlet 6
Points credited
2026-04-08 · Member activity · RM 139.40
Win-back campaign delivered
2026-03-27 · OPLUMO Outlet 6
Outlet purchase
2026-03-15 · Member activity · RM 155.80
Points credited
2026-03-03 · OPLUMO Outlet 6
Outlet purchase
2026-02-19 · Member activity · RM 172.20