Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
WJ
Wei Jian 12770
VM0012770Goldmember12770@example.test · +601110012770 · Preferred outlet: OPLUMO Outlet 4
LunchNew Joiner
Consent Status
Opted Out
Points Balance
2,418
Current loyalty balance
Lifetime Spend
RM 3,023
Across 26 visits
Total Visits
26
Since 2025-02-04
Average Order Value
RM 120
Member AOV
Preferred Outlet
OPLUMO Outlet 4
Most visited location
Last Visit
162d
2026-04-30
App Status
Installed
OPLUMO App relationship
Member Status
Dormant
Gold tier
Membership & rewards
Gold member
2,418 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageExpired · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
Recent activity
Member timeline
Win-back campaign delivered
2026-04-30 · OPLUMO Outlet 4
Outlet purchase
2026-04-18 · Member activity · RM 90.00
App session
2026-04-06 · OPLUMO Outlet 4
Points credited
2026-03-25 · Member activity · RM 102.00
Win-back campaign delivered
2026-03-13 · OPLUMO Outlet 4
Outlet purchase
2026-03-01 · Member activity · RM 114.00
Points credited
2026-02-17 · OPLUMO Outlet 4
Outlet purchase
2026-02-05 · Member activity · RM 126.00