Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
K1
Kavitha 12749
VM0012749Membermember12749@example.test · +601110012749 · Preferred outlet: OPLUMO Outlet 17
New JoinerHigh Value
Consent Status
Opted In
Points Balance
507
Current loyalty balance
Lifetime Spend
RM 635
Across 13 visits
Total Visits
13
Since 2025-11-01
Average Order Value
RM 48
Member AOV
Preferred Outlet
OPLUMO Outlet 17
Most visited location
Last Visit
126d
2026-06-05
App Status
Installed
OPLUMO App relationship
Member Status
Dormant
Member tier
Membership & rewards
Member member
507 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
Recent activity
Member timeline
Win-back campaign delivered
2026-06-05 · OPLUMO Outlet 17
Outlet purchase
2026-05-24 · Member activity · RM 36.00
App session
2026-05-12 · OPLUMO Outlet 17
Points credited
2026-04-30 · Member activity · RM 40.80
Win-back campaign delivered
2026-04-18 · OPLUMO Outlet 17
Outlet purchase
2026-04-06 · Member activity · RM 45.60
Points credited
2026-03-25 · OPLUMO Outlet 17
Outlet purchase
2026-03-13 · Member activity · RM 50.40