Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
A1
Arun 12748
VM0012748Membermember12748@example.test · +601110012748 · Preferred outlet: OPLUMO Outlet 16
DeliveryBirthday Soon
Consent Status
Opted In
Points Balance
543
Current loyalty balance
Lifetime Spend
RM 680
Across 14 visits
Total Visits
14
Since 2025-10-30
Average Order Value
RM 47
Member AOV
Preferred Outlet
OPLUMO Outlet 16
Most visited location
Last Visit
110d
2026-06-21
App Status
Installed
OPLUMO App relationship
Member Status
Dormant
Member tier
Membership & rewards
Member member
543 pointsCurrent redeemable points balance.
RM10 Birthday RewardUsed · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
Recent activity
Member timeline
Win-back campaign delivered
2026-06-21 · OPLUMO Outlet 16
Outlet purchase
2026-06-09 · Member activity · RM 35.25
App session
2026-05-28 · OPLUMO Outlet 16
Points credited
2026-05-16 · Member activity · RM 39.95
Win-back campaign delivered
2026-05-04 · OPLUMO Outlet 16
Outlet purchase
2026-04-22 · Member activity · RM 44.65
Points credited
2026-04-10 · OPLUMO Outlet 16
Outlet purchase
2026-03-29 · Member activity · RM 49.35