Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
A1
Aiman 12720
VM0012720Membermember12720@example.test · +601110012720 · Preferred outlet: OPLUMO Outlet 5
High ValueWeekend
Consent Status
Opted In
Points Balance
698
Current loyalty balance
Lifetime Spend
RM 873
Across 14 visits
Total Visits
14
Since 2025-09-29
Average Order Value
RM 74
Member AOV
Preferred Outlet
OPLUMO Outlet 5
Most visited location
Last Visit
141d
2026-05-21
App Status
Installed
OPLUMO App relationship
Member Status
Dormant
Member tier
Membership & rewards
Member member
698 pointsCurrent redeemable points balance.
RM10 Birthday RewardUsed · expires 2026-12-31
Free BeverageExpired · expires 2026-11-30
Member notes
Relationship context
CRM NotePrefers weekend visits
Recent activity
Member timeline
Win-back campaign delivered
2026-05-21 · OPLUMO Outlet 5
Outlet purchase
2026-05-09 · Member activity · RM 55.50
App session
2026-04-27 · OPLUMO Outlet 5
Points credited
2026-04-15 · Member activity · RM 62.90
Win-back campaign delivered
2026-04-03 · OPLUMO Outlet 5
Outlet purchase
2026-03-22 · Member activity · RM 70.30
Points credited
2026-03-10 · OPLUMO Outlet 5
Outlet purchase
2026-02-26 · Member activity · RM 77.70