Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
S1
Sarah 12715
VM0012715Goldmember12715@example.test · +601110012715 · Preferred outlet: OPLUMO Outlet 17
WeekendApp User
Consent Status
Opted In
Points Balance
2,896
Current loyalty balance
Lifetime Spend
RM 3,620
Across 43 visits
Total Visits
43
Since 2024-07-23
Average Order Value
RM 92
Member AOV
Preferred Outlet
OPLUMO Outlet 17
Most visited location
Last Visit
52d
2026-08-18
App Status
Not Installed
OPLUMO App relationship
Member Status
At Risk
Gold tier
Membership & rewards
Gold member
2,896 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageExpired · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
CRM NoteConsider win-back offer
Recent activity
Member timeline
Win-back campaign delivered
2026-08-18 · OPLUMO Outlet 17
Outlet purchase
2026-08-06 · Member activity · RM 69.00
App session
2026-07-25 · OPLUMO Outlet 17
Points credited
2026-07-13 · Member activity · RM 78.20
Win-back campaign delivered
2026-07-01 · OPLUMO Outlet 17
Outlet purchase
2026-06-19 · Member activity · RM 87.40
Points credited
2026-06-07 · OPLUMO Outlet 17
Outlet purchase
2026-05-26 · Member activity · RM 96.60