Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
D1
Daniel 12702
VM0012702Goldmember12702@example.test · +601110012702 · Preferred outlet: OPLUMO Outlet 4
App UserFamily
Consent Status
Opted In
Points Balance
3,862
Current loyalty balance
Lifetime Spend
RM 4,828
Across 29 visits
Total Visits
29
Since 2025-03-27
Average Order Value
RM 180
Member AOV
Preferred Outlet
OPLUMO Outlet 4
Most visited location
Last Visit
57d
2026-08-13
App Status
Not Installed
OPLUMO App relationship
Member Status
At Risk
Gold tier
Membership & rewards
Gold member
3,862 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NotePrefers weekend visits
CRM NoteConsider win-back offer
Recent activity
Member timeline
Win-back campaign delivered
2026-08-13 · OPLUMO Outlet 4
Outlet purchase
2026-08-01 · Member activity · RM 135.00
App session
2026-07-20 · OPLUMO Outlet 4
Points credited
2026-07-08 · Member activity · RM 153.00
Win-back campaign delivered
2026-06-26 · OPLUMO Outlet 4
Outlet purchase
2026-06-14 · Member activity · RM 171.00
Points credited
2026-06-02 · OPLUMO Outlet 4
Outlet purchase
2026-05-21 · Member activity · RM 189.00