Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
D1
Daniel 12690
VM0012690Membermember12690@example.test · +601110012690 · Preferred outlet: OPLUMO Outlet 9
LunchNew Joiner
Consent Status
Opted In
Points Balance
644
Current loyalty balance
Lifetime Spend
RM 805
Across 22 visits
Total Visits
22
Since 2025-08-08
Average Order Value
RM 38
Member AOV
Preferred Outlet
OPLUMO Outlet 9
Most visited location
Last Visit
49d
2026-08-21
App Status
Installed
OPLUMO App relationship
Member Status
At Risk
Member tier
Membership & rewards
Member member
644 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageExpired · expires 2026-11-30
Member notes
Relationship context
CRM NotePrefers weekend visits
CRM NoteConsider win-back offer
Recent activity
Member timeline
Win-back campaign delivered
2026-08-21 · OPLUMO Outlet 9
Outlet purchase
2026-08-09 · Member activity · RM 28.50
App session
2026-07-28 · OPLUMO Outlet 9
Points credited
2026-07-16 · Member activity · RM 32.30
Win-back campaign delivered
2026-07-04 · OPLUMO Outlet 9
Outlet purchase
2026-06-22 · Member activity · RM 36.10
Points credited
2026-06-10 · OPLUMO Outlet 9
Outlet purchase
2026-05-29 · Member activity · RM 39.90