Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
H1
Hakim 12680
VM0012680Platinummember12680@example.test · +601110012680 · Preferred outlet: OPLUMO Outlet 16
High ValueWeekend
Consent Status
Opted In
Points Balance
5,054
Current loyalty balance
Lifetime Spend
RM 6,318
Across 35 visits
Total Visits
35
Since 2024-08-09
Average Order Value
RM 169
Member AOV
Preferred Outlet
OPLUMO Outlet 16
Most visited location
Last Visit
179d
2026-04-13
App Status
Not Installed
OPLUMO App relationship
Member Status
Dormant
Platinum tier
Membership & rewards
Platinum member
5,054 pointsCurrent redeemable points balance.
RM10 Birthday RewardUsed · expires 2026-12-31
Free BeverageExpired · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
Recent activity
Member timeline
Win-back campaign delivered
2026-04-13 · OPLUMO Outlet 16
Outlet purchase
2026-04-01 · Member activity · RM 126.75
App session
2026-03-20 · OPLUMO Outlet 16
Points credited
2026-03-08 · Member activity · RM 143.65
Win-back campaign delivered
2026-02-24 · OPLUMO Outlet 16
Outlet purchase
2026-02-12 · Member activity · RM 160.55
Points credited
2026-01-31 · OPLUMO Outlet 16
Outlet purchase
2026-01-19 · Member activity · RM 177.45