Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
D1
Daniel 12678
VM0012678Silvermember12678@example.test · +601110012678 · Preferred outlet: OPLUMO Outlet 14
App UserFamily
Consent Status
Opted Out
Points Balance
1,954
Current loyalty balance
Lifetime Spend
RM 2,444
Across 45 visits
Total Visits
45
Since 2024-05-29
Average Order Value
RM 65
Member AOV
Preferred Outlet
OPLUMO Outlet 14
Most visited location
Last Visit
71d
2026-07-30
App Status
Not Installed
OPLUMO App relationship
Member Status
At Risk
Silver tier
Membership & rewards
Silver member
1,954 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NotePrefers weekend visits
CRM NoteConsider win-back offer
Recent activity
Member timeline
Win-back campaign delivered
2026-07-30 · OPLUMO Outlet 14
Outlet purchase
2026-07-18 · Member activity · RM 48.75
App session
2026-07-06 · OPLUMO Outlet 14
Points credited
2026-06-24 · Member activity · RM 55.25
Win-back campaign delivered
2026-06-12 · OPLUMO Outlet 14
Outlet purchase
2026-05-31 · Member activity · RM 61.75
Points credited
2026-05-19 · OPLUMO Outlet 14
Outlet purchase
2026-05-07 · Member activity · RM 68.25