Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
A1
Arun 12664
VM0012664Goldmember12664@example.test · +601110012664 · Preferred outlet: OPLUMO Outlet 17
High ValueWeekend
Consent Status
Opted In
Points Balance
2,674
Current loyalty balance
Lifetime Spend
RM 3,343
Across 45 visits
Total Visits
45
Since 2024-06-07
Average Order Value
RM 61
Member AOV
Preferred Outlet
OPLUMO Outlet 17
Most visited location
Last Visit
62d
2026-08-08
App Status
Installed
OPLUMO App relationship
Member Status
At Risk
Gold tier
Membership & rewards
Gold member
2,674 pointsCurrent redeemable points balance.
RM10 Birthday RewardUsed · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
CRM NoteConsider win-back offer
Recent activity
Member timeline
Win-back campaign delivered
2026-08-08 · OPLUMO Outlet 17
Outlet purchase
2026-07-27 · Member activity · RM 45.75
App session
2026-07-15 · OPLUMO Outlet 17
Points credited
2026-07-03 · Member activity · RM 51.85
Win-back campaign delivered
2026-06-21 · OPLUMO Outlet 17
Outlet purchase
2026-06-09 · Member activity · RM 57.95
Points credited
2026-05-28 · OPLUMO Outlet 17
Outlet purchase
2026-05-16 · Member activity · RM 64.05