Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
H1
Hakim 12656
VM0012656Silvermember12656@example.test · +601110012656 · Preferred outlet: OPLUMO Outlet 9
High ValueWeekend
Consent Status
Opted In
Points Balance
2,097
Current loyalty balance
Lifetime Spend
RM 2,622
Across 24 visits
Total Visits
24
Since 2025-07-06
Average Order Value
RM 88
Member AOV
Preferred Outlet
OPLUMO Outlet 9
Most visited location
Last Visit
46d
2026-08-24
App Status
Not Installed
OPLUMO App relationship
Member Status
At Risk
Silver tier
Membership & rewards
Silver member
2,097 pointsCurrent redeemable points balance.
RM10 Birthday RewardUsed · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
CRM NoteConsider win-back offer
Recent activity
Member timeline
Win-back campaign delivered
2026-08-24 · OPLUMO Outlet 9
Outlet purchase
2026-08-12 · Member activity · RM 66.00
App session
2026-07-31 · OPLUMO Outlet 9
Points credited
2026-07-19 · Member activity · RM 74.80
Win-back campaign delivered
2026-07-07 · OPLUMO Outlet 9
Outlet purchase
2026-06-25 · Member activity · RM 83.60
Points credited
2026-06-13 · OPLUMO Outlet 9
Outlet purchase
2026-06-01 · Member activity · RM 92.40