HD
HongdaFounder
Members · Customer 360

Customer 360

A complete view of this member's profile, value, behaviour and engagement across all outlets.

A1

Aiman 12648

VM0012648Silver

member12648@example.test · +601110012648 · Preferred outlet: OPLUMO Outlet 1

High ValueWeekend
Consent Status
Opted In
Points Balance
1,080
Current loyalty balance
Lifetime Spend
RM 1,351
Across 11 visits
Total Visits
11
Since 2026-02-19
Average Order Value
RM 133
Member AOV
Preferred Outlet
OPLUMO Outlet 1
Most visited location
Last Visit
52d
2026-08-18
App Status
Not Installed
OPLUMO App relationship
Member Status
At Risk
Silver tier
Membership & rewards

Silver member

★
1,080 pointsCurrent redeemable points balance.
%
RM10 Birthday RewardUsed · expires 2026-12-31
%
Free BeverageAvailable · expires 2026-11-30
Member notes

Relationship context

N
CRM NotePrefers weekend visits
N
CRM NoteConsider win-back offer
Recent activity

Member timeline

Win-back campaign delivered
2026-08-18 · OPLUMO Outlet 1
Outlet purchase
2026-08-06 · Member activity · RM 99.75
App session
2026-07-25 · OPLUMO Outlet 1
Points credited
2026-07-13 · Member activity · RM 113.05
Win-back campaign delivered
2026-07-01 · OPLUMO Outlet 1
Outlet purchase
2026-06-19 · Member activity · RM 126.35
Points credited
2026-06-07 · OPLUMO Outlet 1
Outlet purchase
2026-05-26 · Member activity · RM 139.65